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Showing posts from May, 2016

Mobile App Or The Mobile Web - Which Is Better In Digital Banking?

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In this multichannel world, customers are easily moving between devices in the course of one single transaction. Your customers hope for you to support innovations in mobile banking whether it is a retail transaction or a complex one like insurance claim or loan application.  Image Source :- www.brooklynlabs.co It can be said that multi-channel is not only a responsive design for catering the needs of both the desktop and mobile but it is also about the various transactions mediums like fax, call centers, etc. For this reason your mobile app development approach should be more than a simple mobile-only approach. Many of us browse online web applications and websites via mobile browsers. These applications are hosted online and are transaction-oriented. This makes them perfect for one-time or occasional use in digital banking setup. On the other side, mobile apps are convenient and easy to use. However, it’s not essentially a clear-cut and easy decision on how to suppo...